Understanding The Transformation Economy And Positioning For Business With Brenton Webber
Many businesses struggle with the human aspect of it. As we strive towards our goals and numbers, we tend to forget the people that help us reach them. In this episode, Lisa Pezik sits down with Brenton Webber, a customer experience expert who helps companies and businesses focus on H2H (human to human connection) vs. B2B or B2C. He also challenges the ROI and focuses on ROXI (return on experience investment). Together, they talk about understanding the experience and transformation economy ...